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Essentials of Business Communication, by Mary Ellen Guffey
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This Asian adaptation of Guffey's leading textbook retains the winning text/workbook format of the original book. It reinforces basic communication and writing skills for effectively communicating one's messages in various business situations and for writing a variety of winning memos, letters, reports, and resumes. There is also comprehensive coverage of contemporary business communication issues, including oral communication, electronic forms of communication, diversity, and ethics. Specially written for this Asian edition are new activities and materials developed with the Asian student in mind.
- Sales Rank: #661019 in Books
- Published on: 2013-01-01
- Original language: English
- Number of items: 1
- Binding: Hardcover
- 1 pages
About the Author
Mary Ellen Guffey is Emerita Professor of Business from Los Angeles Pierce College. She has taught business communication and business English topics for over thirty years and is the author of several, marketing-leading, internationally recognized textbooks in the field such as Business Communication: Process and Product, 5e.
Bertha Du-Babcock is Associate Professor in the Department of English and Communication at City University in Hong Kong, where she has taught courses on professional communication skills and intercultural communication.
Most helpful customer reviews
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Five Stars
By Amazon Customer
Book was in good shape
0 of 0 people found the following review helpful.
Fairly good condition for a paperback
By Amazon Customer
Fairly good condition for a paperback. I would have preferred a hardback but paperback was all I could get at the time. This is a fairly old book and not many to choose from,
0 of 0 people found the following review helpful.
Two Stars
By Tony hennessy
The book is not in great condition there is even some pages missing
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